BrassCraft
Project Details
Brasscraft Manufacturing Company is one of the world’s leading designers, manufacturers and distributors of plumbing products for the new construction and repair and remodel markets. The latest BrassCraft site has a catalog of thousands of products, with hundreds of categories. We worked with the BrassCraft team to simplify its organization, and the ability to find products.
Custom Content Sync
The site uses a custom built sync mechanism that connects to BrassCraft's internal system for keeping the site's products, categories, locations, and media in sync. The site was built on WordPress, and features a high-customized back-end for managing nearly all aspects of the site’s content (including media). AMBR Detroit designed and developed the custom site.
Key Features
- A store locator makes it easy to see where BrassCraft products are available
- The supply list feature makes it easy to save products, then download, print, or email them
The new website is both beautiful and useful, and we are so excited it's helping inspire pride in the plumbing craft.
Digital Marketing Manager-BrassCraft